Organizational behavior
McDonalds
Organizational
behavior
Organizational behavior is
the application of aspects of scientific knowledge on how the staff of the
organization interact as individuals and groups within the organization, in
order to increase the productivity of workers. Organizational behavior is the
study of understanding the behavior of employees in the organization,
including: the way of thinking and awareness of employees, their personalities,
their motivation to work, their satisfaction, their attitudes and values, as
well as their practices as individuals or groups, and the interaction of this
behavior with the organization's environment. Same time.
McDonalds is an American
hamburger and fast food restaurant chain. It was founded in 1940 as a barbecues
restaurant operated by Richard and Maurice McDonald, in San Bernardino,
California. In 1948, they reorganized their business as a hamburger stand, using
production line principles. THE first McDonalds franchise using the arches logo
opened in phoenix, Arizona in 1953. Businessman Ray Kroc joined the company as a franchise agent in 1955 and
subsequently purchased the chain from the McDonald brothers. Based in Oak
Brook, Illinois, Chicago by early 2018.
There is a difference
between McDonald's restaurants in Oman and the world, In some countries, pig
oils are used, they have a special drink-like corner, cafes have different
types of drinks, and different flavors are offered in a large glass box. In
Oman, eating halal and using pig oils and menios, where there are different
foods from the outside, drinks are the usual gazes. And rumor has it that his
meals are not edible and his food is forbidden in religion, but many of those
who visited McDonalds and poultry and meat slaughterhouses have proved to be
Halal and have seen this through social networking programs.
Evaluation of leadership ,
There must be organization and cooperation among the employees within the
restaurant and the distribution of the work for each one so that the work will
proceed faster and efficiently.McDonalds you have to face a companies so
McDonalds has competitors in all markets, expect to meet the needs of all
customers and tested.
The use of the technology
and its impact, they used an innovative way to place the request through the
same customer through the screen of an existing computer restaurant opened by
the customer and choose the demand according to taste and other additives and
directly appear processing the request inside the restaurant and ease of demand
and production of food faster, either the machine stall causes congestion and
delayed customer to get On demand and also the customer cannot take his rest
when placing his request and consequently are less efficient for customers and
traders.
McDonalds
uses displays to announce new offers. That’s why you do a lot of things to
promote your products, such as creating posters and posting them on the
internet because the internet acts as an intermediary to promote products. In
my opinion, McDonalds has great importance on the ad channel where the broker
is used to provide greater customer appeal. There are many ways McDonalds uses
to promote newspapers, movies and billboards.
Products
of McDonalds, the main food prepared by the burgers of various types and sizes,
French fries, some breakfasts, soft drinks, milk and sweets, ice creams and
recently offers healthy foods such as salads. The most popular are the Mac
Chicken sandwich and more. It also offers a sandwich called Mac Arabia prepared
in Arabic style and ingredients. It offers a meal for children with a gift
(toy) often representing a cartoon character for children.
Conclusion:
I think
that in order to succeed, there must be organized leadership and cooperation
between staff as well as employees with the customer, and the development of
new offers to attract the target to overcome its competitors in the market. The
more technologies are developed, the more productive and efficient.